Services

Our Services

Expertise. Experience. Passion. Three words we live by, leading to long-term success.

This is what it is like to work with above & beyond consulting. We offer a range of integrated and customized marketing, sales and PR services designed to educate and inspire, based on cost-saving and efficient approaches and our profound knowledge of the market. We would love to successfully position your product in the market, be your marketing, sales or PR partner or even take on a full-service representation. We strongly believe in tailor-made concepts and services!

above & beyond consulting maximizes our clients’ budgets by developing communication and marketing campaigns that make the most of the marketing mix and deliver a focused solution. We are dedicated to our clients’ business goals resulting in a high media value, a strong image, great booking numbers and an optimized ROI. It is our professionalism and enthusiasm combined with our charming and relaxed attitude that makes all the difference.

Have a look at our scope of services and feel free to contact us! We look forward to developing a personalized, tailor-made offer!

Communication & PR

Communication & Public Relations for Trade and Consumer Media

Strategic & targeted PR consulting
Development of PR concepts as well as media planning and buying
Online-PR and social media marketing
Consulting and support services for all PR-related activities
Creation and distribution of texts: press releases, newsletters, and journalistic features (e.g. promotional material for consumers)
Media co-operations (TV, radio, out-of-home, print and online media)
Compilation of informational & press kits
Organization and briefing for press conferences, editorial visits, roundtables, etc.
Organization of individual and group press trips
External press office services and ongoing handling of media requests
Media relations at industry events such as trade and consumer shows (e.g. ITB)
Daily, proactive contact to the media
Social media marketing packages
Promotion and cross-marketing activities
Co-operation with external network partners for special projects and services
Translations and picture database
Monthly measurement of results: clipping-service, reporting, etc.

Marketing & Sales

Marketing & Sales for B2B and B2C

Market analysis, strategic planning, research and controlling
Development and implementation of creative marketing plans

Development and implementation of strategic, tailor-made sales and marketing activities
Organization and implementation of sales events such as roadshows and workshops, trade and consumer shows, sales calls and other events
Creation and management of promotional campaigns (TV, print, radio, online, out-of-home)
Below-the-line: cross & guerilla marketing und promotions

Organization and execution of trainings and workshops for the tourism industry (e.g. trade educationals)
Co-operations and joint marketing campaigns with tour operators, tourist offices as well as travel and other agencies
Organization of familiarization trips & incentives
Creation, production and distribution of informational, training and sales material in local languages (e.g. brochures)
MICE activities
Project management and organization as well as follow-up
Direct marketing activities (newsletters, mailings, etc.)
Creation and optimization of the web presence / website
Documentation / monthly reports
Full-service representation / consulting services for general inquiries

Our Philosophy

It is all about sustainable and long-term relationships

We consider our clients to be our partners and maintain relationships based on respect and loyalty. Our communication is open and honest and we keep our promises. We dedicate our time to each and every one of you because only then can we get to know you and your products properly, can we identify ourselves with them and hence successfully represent and position them in the German-speaking market. Trust, appreciation and consistency have proven to be the pillars of effective teamwork and the key to long-term success.

We go above and beyond your greatest expectations! Co-operation, reliability, and creativity set us apart. Valuable contacts in the German-speaking tourism industry, in-depth marketing and communication skills combined with passion and a personal touch are our strengths!

Enthusiasm, open-mindedness and expertise – we are passionate about tourism!

Our services are based on both personal experience and professional expertise. We are highly qualified and experts in what we do: traveling and positioning touristic brands and products. Traveling the world and getting to know different cultures has taught us to stay curious and has helped us to better understand touristic products.

We can therefore truly identify with your product and create exciting stories in order to ensure a maximum return on investment. We aim at building long-term relationships and have a burning passion for tourism! Furthermore, the marketing activities we develop take into account the growing international movement towards environmental, social and economic sustainability.

Extraordinary commitment, tailor-made concepts, and individual services

Every client is different, has different goals, and different requirements. This is why we develop a tailor-made approach for every single client. We take our time to get to know you and to uncover the special requirements of your product in order to offer high-quality, professional and customized solutions that take your future needs and opportunities into account.

The key to success is actually very simple: we listen, we ask the right questions, and we know exactly what we do. In order to develop an effective approach and the respective instruments we analyze the current situation along with your future goals, target groups and milestones. Developing and combining new ideas, making use of integrated communication concepts and social media activities as well as the right marketing mix help us deliver a focused solution. And of course we keep up to date about the latest trends in tourism, marketing, and communication. You will definitely see it and feel it - we are passionate about our work and our products. Above & beyond consulting connects you to the right channels and supports you with extensive expertise, sound experience and worldwide connections. Where needed, we will partner with other experts to achieve the most effective output.

Speicherstraße 16, 60327 Frankfurt am Main
+ 49 (0)172 66 86 838
desire@abovebeyond.de